Services Industries Proof About Contact Book a Consultation
Home · Engagements · Performance Audit
The starting point

The Performance Audit

[4] weeks. One number: what your asset should be earning, and why it isn’t — with every driver behind the gap identified and ranked.

Book a Consultation → What it costs ↓
Duration
[4] weeks
Fee
[from US$X,XXX]
Your time
[8–12] hours
Output
Profit Gap Report + 90-day plan
What you get

One report. One number. Every driver behind it.

The Profit Gap Report states what your asset should be producing given its market, product and positioning — and decomposes the difference between that and what it actually produces into named, ranked, costed drivers.

It is written to be read by an owner in [40] minutes and worked by a GM for [90] days. There is no appendix nobody opens.

Executive summary & the gapRevenue diagnosisCost architecture diagnosis Operational audit scoreTechnology & data assessmentRanked opportunity register 90-day install planKPI baseline for measurement

Profit Gap Report

Sample layout. Real redacted samples available on request during the consultation.

The gap, decomposed

Rate, mix, occupancy, cost and operations — each quantified separately.

The five questions it answers

By the end of week four you will know:

  1. 01What your asset is actually capable of earning.
  2. 02Where exactly the gap is — rate, occupancy, mix, cost, or operations.
  3. 03Which fixes are worth doing, ranked by return per unit of effort.
  4. 04What it would take, in money and months, to close the gap.
  5. 05Whether your current team, technology and pricing are fit for that plan.
The four weeks

What happens, and what it costs you in time.

01
Week 1 · [~2 hrs of yours]

Data & access

System access, [24] months of financial and booking data, contracts, org chart. We establish the baseline and tell you immediately if anything critical is missing.

02
Week 2 · [none]

Analysis & benchmarking

Demand, rate, mix, channel contribution after cost, P&L reconstruction, CPOR and flow-through, comp-set positioning.

03
Week 3 · [~4 hrs of your team’s]

Operational review

On site where practical: property walk against a [X]-point standard, mystery stay, staff interviews, technology and data audit.

04
Week 4 · [~2 hrs of yours]

Report & plan

The Profit Gap Report, the ranked opportunity register, the 90-day install plan, and a live presentation with your team.

What it costs

A fixed fee, published — and a condition attached.

The audit is [from US$X,XXX] per asset, quoted in full before you commit, scaled by size and complexity. It does not move.

And a condition we put in writing: if we cannot identify a profit gap of at least [X]× the audit fee, the report says so and recommends you stop there. We will not sell you an implementation that does not pay for itself.

Nobody else in this market publishes a fee. We do it because a buyer who cannot see the number assumes the worst, and because filtering out engagements that are not a fit protects your time as much as ours.

What is included
 
Baseline established and signed
✓
[24]-month P&L reconstruction
✓
Revenue, cost, operations and technology diagnosis
✓
On-site operational review and mystery stay
✓
Ranked opportunity register
✓
90-day install plan with costs, owners and dates
✓
Live presentation to you and your team
✓
The report and model are yours to keep
✓
Obligation to engage us afterwards
—
What happens next

Three honest outcomes.

Outcome A

You implement it yourself

The report, the model and the plan are yours. Many owners run the 90-day plan with their own team. We are available for review sessions if useful, and that is the whole of it.

No further fee
Outcome B

Performance Sprint

We implement the highest-return items — usually one or two disciplines — on a fixed scope and fixed fee against the plan.

8–12 weeks · fixed scope
Outcome C

Retained Partnership

We install across all six disciplines and stay accountable to the baseline, reporting monthly. This is where most assets with a material gap end up.

Monthly · rolling · no lock-in
And sometimes

We tell you to stop

If the gap does not justify the work, the report says so. It costs us a client and saves you a great deal more.

Stated in writing
Questions

Before you ask.

What does the audit cost?
A fixed fee, [from US$X,XXX] per asset, scaled by size and complexity. It is quoted in full before you commit and does not move. We publish a band because hiding the number wastes your time and ours.
What if you do not find anything worth fixing?
Then the report says so, and we recommend you stop. If we cannot identify a profit gap of at least [X]× the audit fee, continuing would not be in your interest and we will not propose it. An advisory firm that has never told a client to stop is not advising.
How much of my time does it take?
Roughly [8–12] hours in total across four weeks: [~2] hours granting access and answering questions in week 1, availability during the on-site or virtual operational review in week 3, and [~2] hours at the report presentation. Your GM will spend more; you will not.
Do you need to visit the property?
For most assets, yes — week 3 is an operational review and quality cannot be assessed remotely. Where travel is impractical we run it virtually with a structured video walkthrough and a mystery stay, and we tell you which conclusions are weaker as a result.
What data do you need from us?
[24] months of P&L, booking and rate data, your PMS and channel manager exports, current org chart and payroll summary, and a list of systems and contracts. If some of it does not exist or is unreliable, that is itself a finding — we work with what you have.
Do we have to engage you afterwards?
No, and a meaningful share of audits end there. The report, the model and the 90-day plan are yours. Some owners implement with their own team; some take the plan to another firm. Either is a legitimate outcome and we price the audit so that it stands alone.
Will our operator or GM find out?
Only if you want them to. We can run the audit with full team involvement — which produces better information — or discreetly for the owner. Say which on the first call.
How is this different from a feasibility study or a valuation?
A feasibility study asks whether a project should happen. A valuation asks what the asset is worth today. The audit asks what the asset you already own should be earning, why it is not, and what it would take to close the gap. It is an operating diagnosis, not a transaction document.

Book the call that starts the audit.

20 minutes. We ask about the asset, the numbers and what has already been tried — then tell you whether an audit is worth commissioning and what it would cost for your property.

No pitch deck. No obligation. If we are not the right firm for your asset, we will say so on the call.

Book a Consultation →

Not ready to talk? Send us the numbers instead →

Book a Consultation →